Homonoff Media

March 6, 2014

  Howard Homonoff provides his clients with unique and actionable insights on the media business. Insights that help clients to seize untapped competitive opportunities and manage undue risk in their businesses, particularly related to the exploitation of intellectual property and management of complex legal and…

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Homonoff Media Merges With MediaLink

June 24, 2015

I am proud to announce my new position as Senior Vice President at MediaLink, a leading strategic consulting firm at the intersection of Hollywood, Silicon Valley, Madison Avenue and Wall Street. Here’s the announcement: Columbia Business School Fellow and Forbes Thought Leader Joins MediaLink to…

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Apple’s Music “Meh”: Time To (Re) Make The TV!

June 11, 2015

The following piece was published on Forbes.com on 6/10/15: As I was watching Apple roll out its new Apple Music subscription service at its Worldwide Developers Conference (WWDC), all I could think of was donuts (and it wasn’t even National Donut Day!). When I was growing…

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The Media Mogul’s Commencement Address

May 29, 2015

We are well into the swing of graduation season and sadly enough I’ve never been asked to deliver a commencement address (but I can dream, can’t I?). It just so happens that a friendly media mogul I know (not an oxymoron) gave me an advance…

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Fox’s Scream Queens, Disney’s Data Divas, And Advertising’s Upfronts Top Ten

May 29, 2015

Author’s Note: This is the last of my “trilogy” on the 2015 television advertising Upfronts (hopefully more “Return of the Jedi” than “The Godfather Part III”). The annual presentations to the advertising community – known as “Upfronts” for television and the “Newfronts” for digital media…

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Comcast And Cable’s Future: Shakespearean Tragedy Or Comedy?

May 29, 2015

I don’t want to get too melodramatic (not to mention iambic) about it, but the collapse of the Comcast–Time Warner Cable merger has more than a tinge of Shakespearean tragedy about it. There’s an aging family patriarch (Founder Ralph Roberts), a princely inheritor to the…

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Hulu’s “Newfront” (Not Newman): How To Create The Next Seinfeld

May 29, 2015

Author’s Note: This is the second in a short series of pieces in which I will be sharing insights from this year’s annual pitch to advertisers from television networks (“Upfronts”) and digital video platforms (“Newfronts”). The 2015 Digital Newfronts have barely begun and Jerry Seinfeld…

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Forget Net Neutrality — What About Net Vitality?

April 27, 2015

I published the following on Forbes 4/24/15: It’s been a pretty robust one-two punch for advocates of net neutrality lately. First they won a resounding victory at the Federal Communications Commission, and now a TKO of the Comcast–Time Warner Cable merger (I’ll have more to…

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Seinfeld, Sony And Crackle’s Over-The-Top Upfront: “It’s Television”

April 21, 2015

I published the following piece on Forbes.com on 4/18/15: I began my career on the content side of the television business (putting aside my groundbreaking work acting in industrial videos) at NBC when that network dominated the Primetime universe (“Must-See TV” anyone?). I well recall…

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Boston Marathon Bombing Verdict In, But Why Not Cameras?

April 13, 2015

I published the following piece on Forbes.com 4/9/15: Almost two years after the most frightening terrorist event in the U.S. post-9/11, a Boston, Massachusetts federal court jury has now convicted the Boston Marathon bomber. The penalty phase (determining whether the defendant should receive the death…

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Duchovny, Shatner and the Odd World of the Spoken Word Album

April 7, 2015

From Forbes. com 4/3/15: We live in a time of massive and disruptive change in the media business – technological innovation, shifting consumer behavior, uncertain revenue models, and groundbreaking transactions – and I’m compelled to try to make sense of these complex machinations weekly here…

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